Brand // Animation // Motion Graphics // Website
This specified colour palette allows brands to be uniquely identified with anyone scanning it being taken to a personalised homepage that shares links to their website, social media, shops and so much more. HOOUU also wanted to be uniquely identifiable.
Our work with HOOUU began by defining a captivating core brand identity, which involved designing a dynamic logo and carefully selecting colours, fonts and image styles. We created multiple logo concepts, each incorporating the app’s signature colour circles, before ultimately deciding on the H multiple circle design which perfectly encapsulated the brand’s essence.
We didn’t stop there. We brought the brand to life with a sleek, user-friendly website, eye-catching user interface designs for the app and a fun intro animation. To top it off, we created an exciting social media campaign to build up anticipation for the launch of the app.
